Come Say Hi 👋🏼
We’re here to help you test, learn, and grow—one smart ad variation at a time.
Elle Davis, Advisor, Creative Technology
Elle cut her teeth at Google and Amazon, building and testing ad products at scale. Now at Advariation, she’s focused on one thing: helping brands unlock performance through creative testing. When she’s not optimizing creative, she’s probably somewhere off-grid with a camera in hand.
Lisa White, Client Services Lead
Lisa’s background blends research, product strategy, and just enough data obsession to keep us sharp. She keeps projects moving, ideas flowing, and clients happy. Bonus: she speaks fluent Google Slides and has Paris in her soul.
Ysobel Rose, Managing Director
Ysobel launched Advariation after leading media at Amazon, HelloFresh, and AARP. She saw firsthand how fast-moving teams need flexible creative built for testing—not stuck in revision loops. Now, she partners directly with brands to turn ideas into high-performing ad variations, fast. Digital media and analytics are her sweet spot. Brainstorming is her jam.