Privacy Policy

Effective Date: January 1, 2025 At Advariation (“we,” “us,” or “our”), your privacy is important to us. This Privacy Policy explains how we collect, use, protect, and share your personal information when you interact with our website and services. By using Advariation.com or engaging with our services, you consent to the practices described in this Privacy Policy. For questions, contact: policy@advariation.com.

1. Information We Collect

1.1 Personal Information (Client-Provided Data)

When engaging our services, you may voluntarily provide us with:

Full name, email address, company name
Project-related assets (e.g., copy, brand guidelines, logos, imagery)
Payment-related data (processed securely via a third-party provider—we do not store or access payment credentials)

1.2 Website Usage Data (Anonymized Analytics)
We use Google Analytics to gather non-identifiable data to improve user experience. This may include:

Device type, browser, country of origin
Pages visited and time spent on the site
Site navigation patterns

No personally identifiable information (PII) is collected via these analytics tools.

2. How We Use Your Information

We use collected information solely to:

Deliver creative services and fulfill contracts
Communicate project updates, support responses, and business correspondence
Maintain transaction records for accounting and compliance
Improve our website’s performance through anonymized analytics
Meet legal and regulatory obligations (e.g., tax, anti-fraud)

We do not use your data for third-party advertising or resale.

3. Legal Basis for Data Processing

We process personal data under the following lawful bases:

Contractual necessity – To provide services and fulfill agreements
Legitimate interest – To communicate and optimize client experience
Legal obligation – To maintain financial or legal compliance
Consent – For optional communications or case study participation

You may withdraw consent at any time by contacting us.

4. How We Protect Your Information

We take commercially reasonable steps to ensure your data remains secure:

Payment Security: Payments are processed externally via a secure third-party platform compliant with PCI-DSS standards. We do not store or access your payment information.
Data Access Control: Clients control file access via their preferred storage platforms (Google Drive, Dropbox, WeTransfer).
Confidentiality of Creative Work: We do not use, showcase, or disclose client work without explicit, written permission.

Despite these measures, no data transmission or storage system can be guaranteed 100% secure. Use of our services is at your own risk.

5. Sharing of Information

We do not sell, rent, or share personal data with third parties for marketing purposes. Data may only be disclosed:

To trusted third-party processors (e.g., Google, Stripe) solely for service fulfillment
To comply with applicable laws, subpoenas, or legal investigations
To prevent fraud, enforce our policies, or protect our legal rights

All processors are contractually obligated to maintain data confidentiality and integrity.

6. Cookies & Tracking Technologies

We use cookies for essential site functions and performance analytics only. We do not use cookies for ad retargeting or user profiling.

You can control or disable cookies through your browser settings.

7. Data Retention Policy

We retain client data only for as long as necessary to:

Deliver services
Comply with financial/legal obligations
Resolve disputes or enforce agreements

Anonymized analytics data is retained by Google Analytics as per their retention policy. Clients may request data deletion at any time by emailing policy@advariation.com

8. Your Rights & Choices

Depending on your location (e.g., EU, California), you may have rights to:

Access the personal data we hold about you
Correct inaccurate or outdated information
Request deletion of personal data
Restrict processing under certain conditions
Object to data use for specific purposes
Port your data in a machine-readable format
Withdraw consent for non-essential data use

To exercise these rights, email us at policy@advariation.com

9. Children’s Privacy

Our services are not directed to or intended for individuals under the age of 13. We do not knowingly collect personal information from children.

10. Jurisdiction, Disputes & Limitation of Liability

This Privacy Policy is governed by the laws of the State of New York. Any disputes shall be resolved in the courts of New York County, New York, or through arbitration in accordance with our Terms and Conditions.

Advariation shall not be liable for any indirect, incidental, or consequential damages arising out of or relating to data handling, except as required by law. Maximum liability is limited to the amount paid by the client for services rendered.

11. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in technology, law, or business practices. All updates will be posted here with a revised effective date. Material changes will be communicated via email.